What ails Malayalam Cinema today?

It’s a known fact that by & large Malayalam and Bengali films have gone on to stand out for the quality of movies getting made over the years. While Bengali cinema has seen masters like Satyajit Ray, Mrinal Sen, Ritwik Ghatak etc during the yesteryears and is now being represented by the likes of Gautam Ghosh, Rituparno Ghosh etc, Malayalam cinema too has had its maestro’s like Adoor Gopalakrishnan,Aravindan, Bharathan,Padmarajan,T.V.Chandran etc who have brought movies of a different perspective to the intelligent audience. The difference between the Malayalam & Bengali film industry lay in the fact that while mainstream cinema in Bengali in the last 2 decades especially had degenerated into typical potboilers which were not for the intelligent audiences, in case of Malayalam cinema by & large the mainstream cinema was also of high standard. Movies made by stalwarts like Sathyan Anthikkad,Sibi Malayil,Fazil, Priyadarshan etc went on to revolutionize the 80’s and the 90’s.

This brings us to Malayalam cinema of the present. Why do we constantly hear complaints of the quality of movies going down? Why do people long for the kind of movies of the 80’s and 90’s even today? Is the situation out of control? Let’s take a lot at the situation and some of the factors going against Malayalam Cinema presently.

Genuine shortage of good films

Last year’s biggest hit was Twenty: 20, a commercial khichdi which went on to break all records of the Malayalam film industry. While that can be considered as an exception, even if one looks at the other movies made, the scenario appears bleak. Veruthe Oru Bharya was the 2nd biggest hit and while it brought back a new life for Jayaram, the movie would hardly have been considered brilliant in front of some of Jayaram’s earlier movies under directors like Sathyan Anthikkad or a Rajasenan. The story continues with most of the recent releases.

Lack of audience for middle of the road cinema

It’s a shame that in Kerala today a genuinely good film like Jayaraj’s Gulmohar, which saw writer-director Ranjith making an excellent debut as an actor or M.G.Sasi’s Adayalangal struggles to get a theatrical release. And even for some good movies done by Mohanlal like Akashagopuram or a Pakalnakshtrangal, the audience preferred to stay away, preferring to instead watch him in a Twenty: 20 or a Kurukshetra.

Influence of Hindi,Tamil & Telugu Cinema

While one always knew that Malayalam cinema stood for realistic portrayals and also appreciated it, both the film makers and the audience were satisfied that they were able to reach out to the expectations of each other. The audience in Kerala has always been intelligent and preferred to see realism in Malayalam movies and left the larger than life and the glossy stuff to Hindi & Tamil cinema. So much so that in recent times SRK and Vijay have become very big stars in Kerala also on account of their popularity among the youth. This was still all right but seeing the ever increasing popularity of Hindi & Tamil movies in the state, some of the film makers decided to go in for more gloss in their own movies. Thus bringing in typical mass dance numbers and other symbols, more representative of a Hindi or a Tamil movie. In the bargain the element of realism so much an essential part of Malayalam cinema started getting lost.

Another problem has been that of Hindi,Tamil & the Malayalam dubbed versions of Telugu movies flooding the theatres in Kerala. While Hindi & Tamil movies have always found patronage in Kerala, they are finding more acceptances nowadays due to the fall in standards in Malayalam cinema. Aamir Khan’s Ghajini has become the highest grossing Hindi movie in Kerala also. But it is the wide release of the Telugu dubbed movies which is proving to be a big nuisance. For the producers and the distributors, this is a cheap option- the cost of dubbing is not high & the movies get widely released for a 1-2 week run. This sometimes even acts as a stumbling block for the release of a small Malayalam movie.

Shortage of Theatres

The multiplex culture is yet to invade Kerala (Mohanalal in partnership with someone else is now coming up with a chain of multiplexes targeting mainly the smaller towns) and so it’s still the traditional single screens and the cineplexes which rule the roost. Over the last few years a lot of theatres have given away to shopping complexes and other constructions due to either business or other reasons. A huge city like Cochin- Ernakulam does not today have more than 10 -12 direct release theatres ( Ernakulam+Fort Cochin+Tripunithira area) and that makes the availability of screens also a major problem especially if it’s a small movie getting released.

Stars holding Sway

Nearly 3 decades old in the industry and the 2 M’s Mammootty and Mohanlal still rule the roost. They continue to do 5-6 movies a year and try to balance the middle of the road cinema with the commercial movies. Dileep and Jayaram (after T: 20 and Veruthe Oru Bharya) are hanging in there, while the others including Suresh Gopi hardly seem to hit the bulls eye these days. Among the younger stars it’s only Prithviraj who seems to have some kind of connect with the audiences. When it comes to the heroines the problem is even different. Most of the Malayalam heroines like Nayanthara, Bhavana,Navya Nair, Mamta Mohan Das are more prominent in the other South Indian languages. Kavya Madhavan and Gopika have now retired after their wedding. So a new bunch of heroines are required to bring in the freshness.

Silver Lining in the cloud?

So is the situation completely out of control? Are all the factors mentioned above to much to handle? No, I would feel that the situation can still be brought under control.
Given below are some ways to overcome the same and bring back the earlier days of the Malayalam Film Industry-
Prominent film makers like Sathyan Anthikkad, Sibi Malayil, Joshy, Fazil etc to make movies more frequently with the same kind of realism that they have been working on.
More emphasis on script to be given. People like Ranjith, Blessy,Lohitadas, Sreenivasan,T.A.Razzak etc to lead the way. Bring out more works of literary giants like M.T.Vasudevan Nair.
Encourage work of talented directors like Blessy, Shaji.N.Karun etc who can bridge the divide between mainstream & middle of the road cinema.
Make use of digital cinema- Qube & UFO to help in releasing the smaller movies
Curtail the release of dubbed releases by fixing a maximum number of movies allowed per year.
Catch them young- the Kerala Government can through their own Film Society
(Kairali) organize mini festivals in college campuses and enable the students
to get exposed to critically acclaimed Malayalam movies.
The bodies like MACTA ( Malayalam Cine Techinicians Association Federation),
AMMA (Association of Malayalam Movie Artistes) and the Producers Council should come forward to genuinely encourage and make good cinema. Why cannot there be budgets set aside for making some small intelligent movies patronized by these bodies itself?

All said and done all is not over and I am sure that important stake holders should be working on some of these points listed above and maybe some other points not listed here. As far as 2009 is concerned I am looking forward to movies like Pazhassi Raja (directed by veteran Hariharan, screenplay by M.T.Vasudevan Nair,Mammootty in the lead), Kutti Shranku ( directed by Shaji.N.Karun, written by Shaji.N.Karun & P.F.Mathews and with Mammootty in the lead), Brahmaram ( directed and written by Blessy and with Mohanalal in the lead), Sagar Alias Jackie ( directed by Amal Neerad,written by veteran S.M.Swamy and with Mohanalal in the lead). All these movies are of different genres and look quite exciting. I also hope that these and more such movies do their bit in a small way at least to restore some of the past glory of Malayalam Cinema.

Originally published in PFC- check it out here- http://passionforcinema.com/what-ails-malayalam-cinema-today/